https://indianmasterminds.com

ADVERTISEMENT
ADVERTISEMENT

How a District in Odisha is Bringing Down Maternal Deaths through its Matrujyoti Programme

Through this programme, all pregnant mothers in the district can be provided with 4 free ultrasound and ancillary testing services during pregnancy. This initiative was envisioned by a 2012-batch IAS officer of Odisha cadre, who is Sundergarh Collector now, Mr. Nikhil Pavan Kalyan. Started in October 2020, maternal healthcare underwent a sea change after its launch, with the Sundergarh health team constantly aiming to reduce the graph of maternal mortality rate through it.
Indian Masterminds Stories

“In Sundergarh district, the number of maternal deaths has dropped significantly as a result of the ‘Matrujyoti’ programme. Through this programme, all pregnant mothers in the district can be provided with 4 free ultrasound and ancillary testing services during pregnancy to save precious lives,” said the Chief Minister of Odisha recently.

So, what is ‘Matrujoyoti’ all about? As the name itself suggests, it is a programme for mothers – the ‘would-be-mothers’. This initiative was envisioned by a 2012-batch IAS officer of Odisha cadre who is Sundergarh Collector now, Mr. Nikhil Pavan Kalyan. And, with his efforts, this programme has shown magical results in very less time.

Started in October 2020, maternal healthcare underwent a sea change in Sundargarh after its launch, with the district health team constantly aiming to reduce the graph of infant mortality rate and maternal mortality rate through it. Launched with financial support from the District Mineral Foundation, Matrujyoti offers four free ultrasound and other tests to every woman during pregnancy. Indian Masterminds interacted with Sundergarh Collector Nikhil Pavan Kalyan, IAS, to know more about this programme.

IAS Nikhil Pavan Kalyan, Collector, Sundargarh, Odisha

MATRUJYOTI

Most common causes of complications leading to death during pregnancy are excessive blood loss, infection, high blood pressure, unsafe abortion and obstructed labour.

Mr. Kalyan told Indian Masterminds: “Matrujyoti programme has made a monumental difference in maternal healthcare in Sundargarh. Over 30,000 ultrasound and other tests have been conducted so far under it. Many high-risk cases have been mitigated through timely intervention of the health ecosystem. Technology and transparency are the key to implementing programmes around mother and children’s health in Sundargarh. Digitization of Matrujyoti data along with use of its website and app helps the district administration to get status of mother and child health on their fingertips.”

He further informed that maternal and infant mortality ratio in Sundargarh has been less in comparison to the state. To further improve the situation, Matrujyoti programme is now playing a pivotal role. Free ultrasound and other tests to pregnant women are helping save precious lives. MMR and IMR in the district are now less than the state average.

HIGHLIGHTS

Apart from four free ultrasound tests for all pregnant women in the district, there is much more in this scheme. 28000 would-be-mothers will benefit annually with Antenatal Care Service (ANC). ANC is care before birth and includes education, screening, counseling, treatment, monitoring and promoting the well-being of the mother and foetus. ANC is based on providing women and their families appropriate advises and information which may help them to be in a good health during pregnancy and delivery.

In A meeting

At the same time, renovation and upgradation of more than 2500 Anganwadi Centres are being done under this programme. The construction of 700 Model Anganwadi Centres has also started. The centres will have toilets, modular kitchen, playground etc., for holistic growth of children.

Eight social health workers and Anganwadi workers have been employed to provide special care to pregnant women. In addition, the district helpline helps in arranging appointment, coordination and monitoring of doctors in high-risk cases. It also helps in real-time assessment by analysing the cases through the ‘e-Health’ portal.

ASHA and Anganwadi workers have been given smartphones with the ‘Matrujyoti’ app on it and are trained accordingly to use them for data entry. The recorded data helps in real-time monitoring of the cases and health intervention by the empanelled hospitals and clinics, as well as aids the administration in decision-making for effective programme management.

Matrujyoti Logo launch

EFFECTS

As per the monthly data from May-October 2020, the maternal mortality cases recorded were 19. However, the number recorded in the next six months, after the launch of ‘Matrujyoti’, came down to 9. And the good news is that, zero maternal death was recorded in the months of January and March 2021.

The service has shown encouraging signs and is going to be instrumental in curbing Maternal Mortality Rate (MMR) in the district in the long term. Under ‘Matrujyoti’, over 28 thousand pregnant women of the district are going to get the benefit annually. To achieve these objectives, seven government hospitals and 45 private clinics have been empanelled by the district administration. Anganwadi and ASHA workers along with Gaon Kalyan Samiti (GKS) members and the local community have played a vital role in the success of this programme.

Doctors diagnosing a pregnant women

5T INITIATIVE

The 5T initiative is an ambitious scheme of the government of Odisha, under which institutions are modernised to bring about a paradigm shift. 5T stands for Transparency, Teamwork, Technology, Time and Transformation. Transformation through teamwork using technology within timeline insuring transparency within a time frame. This is the basic objective of this scheme.

Sundargarh Collector Nikhil Pavan Kalyan is a true torchbearer of 5T schemes as he bats for use of technology in the extreme level, which is clearly visible in the ‘Matrujyoti’ scheme. A former IT professional, Mr. Kalyan had worked with MNCs before clearing UPSC CSE in 2011. That’s why he supports the use of technology to achieve transformation in people’s lives. Now, as the Collector of a huge district like Sundargarh, he is changing the lives of thousands of women with his tech-driven initiatives.


Indian Masterminds Stories
ADVERTISEMENT
ADVERTISEMENT
Related Stories
ADVERTISEMENT
ADVERTISEMENT
NEWS
Tamil Nadu IAS promotion 2024
Tamil Nadu Transfers 16 IAS Officers; V Arun Roy Appointed Higher Education Secretary, S Vijayakumar Gets Industries
Tamilnadu-police-resized
Tamil Nadu Reshuffles 10 IPS Officers Across Internal Security Units; G. Dharmarajan Appointed DIG, Intelligence (Security)
Uttar Pradesh Wins ‘Exemplar’ Award in LEADS 2025 Rankings, Emerges as India’s Top Landlocked State in Logistics
Uttar Pradesh Wins ‘Exemplar’ Award in LEADS 2025 Rankings, Emerges as India’s Top Landlocked State in Logistics
Madhya Pradesh UCC panel
CM Mohan Yadav Cracks Down on Saubhagya Singh Thakur Over 200-Vehicle Convoy; Show-Cause Notice Issued, Financial Powers Revoked
nandini-chakraborty-ias
Who Is Nandini Chakraborty? Former West Bengal Chief Secretary Gets Crucial Assignment in Suvendu Adhikari Govt
BEL
Bharat Electronics Wins Golden Peacock Award 2026 for Business Excellence, ESG and Governance Leadership
industrial-hub-
Bihar Govt Approves Land for NIFTEM in Hajiipur, Boosting Food Processing & Industrial Growth 
cm bihar
Bihar Govt Launches Initiative to Provide Safe and Legal Overseas Employment for Youth 
ADVERTISEMENT
ADVERTISEMENT
Videos
Rupinder Brar
Rupinder Brar Beyond the Desk: Music, Mindfulness & the Many Sides of a Civil Servant
WhatsApp Image 2026-05-05 at 6.46
Rupinder Brar: The Officer Connecting Policy, People, and India’s Key Sectors
Punjab’s Welfare Push Backed by Surging Revenues Harpal Singh Cheema
Punjab’s Welfare Push Backed by Surging Revenues
ADVERTISEMENT
UPSC Stories
Ravi Laxmipriya IFS
From 3 Interview Failures to AIR 9 in UPSC IFS 2025: The Inspiring Journey of Ravi Laxmipriya
An Inspiring Story of Patience, Persistence, and Finding the Right Direction. Facing repeated UPSC disappointments,...
WhatsApp Image 2026-05-12 at 4.23
11 Years, One Dream, All CSE Attempts Exhausted: How Indian Coast Guard Officer Anshuman Singh Secured AIR 2 in UPSC IFS 2025
After Exhausting All UPSC CSE Attempts, This Coast Guard Officer Turned Setbacks Into Strength and Secured...
Dr Washim Ur Rahman UPSC
How Dr. Wasim Ur Rahman Cleared UPSC After Years of Setbacks and 5 Interviews
Dr. Wasim Ur Rahman secured AIR 157 in UPSC CSE 2025 after five interviews, IRS selection, and years...
CSR NEWS
CCL
CCL Wins Greentech CSR India Platinum Award 2026 for Transforming 5,000 Households in Hazaribag 
CCL’s Integrated Rural Development Initiative Benefits Over 5,000 Households, Promotes Women-Led Participation,...
nlc
NLC India Donates Life Support Ambulance in Odisha Under CSR Initiative to Boost Emergency Healthcare
NLC India Limited strengthens rural healthcare support in Sambalpur as Dharmendra Pradhan flags off fully...
BCCL
BCCL Wins Two Gold Awards at Greentech CSR India Awards 2026 for Skill Development and Education
Bharat Coking Coal Limited recognised in New Delhi for impactful CSR initiatives focused on education,...
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
Latest
Tamil Nadu IAS promotion 2024
Tamil Nadu Transfers 16 IAS Officers; V Arun Roy Appointed Higher Education Secretary, S Vijayakumar Gets Industries
Sandeep Patil
The Discipline of Showing Up Daily: The Ironman Story of Sandeep Patil
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
Videos
Rupinder Brar
WhatsApp Image 2026-05-05 at 6.46
Punjab’s Welfare Push Backed by Surging Revenues Harpal Singh Cheema
ADVERTISEMENT
ADVERTISEMENT