28 October 2026
ADVERTISEMENT
ADVERTISEMENT

Sealing Bikaner Farmers’ Fate By Gifting Them ‘Mati’

The Mati initiative is helping the farmers of Rajastthan’s Bikaner to increase their agricultural output and income. The initiative educates the farmers on a host of agriculture-related subjects besides providing logistical support. They are also connected to modern techniques and taught to look at agriculture as entrepreneurship.
Indian Masterminds Stories

A land-based initiative designed especially for farmers is bringing sweeping changes across Bikaner. Aptly named ‘Mati’, which means soil, the initiative aims at increasing the income of the farmers by yielding more crop production by making farmers aware of soil health, organic and protected farming, crop diversification, animal husbandry, pest and disease management, micro-nutrients, and the benefits of the Pradhan Mantri Fasal Bima Yojana.

The Mati project was taken up under the leadership of District Collector of Bikaner, Bhagwati Prasad Kalal, a 2011-batch IAS officer, and it is already ushering in changes in the farming industry. Indian Masterminds interacted with the officer to get more details.

THE MATI INITIATIVE

In the absence of proper information and guidance, farmers are unable to adopt innovations in farming and do not get the expected benefits. And, sometimes, the yield of crops is not up to the expectations due to low soil capacity or lack of knowledge about the soil capacity. The productivity of crops also depends to a large extent on micro-nutrients. Hence, the administration is educating the farmers on important aspects of cultivation that can help them yield bigger produce and higher returns.

Mr. Kalal said, “There are mainly two components in the soil initiative. One is the general awareness associated with the soil, in which, seminars are being organized in different villages of the districts. In which, we tell the farmers to adopt animal husbandry and organic farming, how to identify and use pests, use of micro-nutrients by identifying the different colours in leaves, developed due to diseases, and Prime Minister Crop Insurance scheme. We also educate them on crop diversification and growing those crops whose market value is good.”

This is the first component, in which the farmers’ knowledge about agriculture is increased, and they are connected to modern techniques of cultivation, and trained to look at agriculture as entrepreneurship.

PILOT PROJECT

In the second component, a pilot project is being started in a planned manner to increase the income of a total of 1250 farmers, including 25 farmers of five villages of five assembly constituencies in rural areas of the district. “Here, the focus is on doubling their income. There is no particular formula for doubling income of farmers, so our aim is to focus on individual farmers and their strategies. Then, we make an individual farm plan for the farmers in which all the things related to farming are mentioned, like which kind of farming they are doing currently, what’s their income, and what needs to be done for doubling it, what needs to be done for increasing productivity, how to maximise the use of their land, etc,” Mr. Kalal said.

This is being done by converging different departments, like animal husbandry, agriculture, horticulture, dairy and cooperative departments, etc., so that the farmers can go for cooperative farming and reduce the input cost while increasing the productivity. This way, in future, they can run their cooperative farming like a company. The main objective is to double the farmers’ income and help them run their agriculture activity like a firm or business. “In the future, they can even hire an agriculture graduate. And, if their income increases with hired person’s inputs, then they will give some shares from their increased income. This is the plan that we have given them and we are hopeful it will bring good results in three months’ time,” Mr. Kalal said.

TOUGH TASK

This was an extremely difficult task to implement in a low-water desert area like Bikaner. Despite this, the campaign was started by taking all the government departments related to agriculture together. On May 11, a district-level workshop was organized in the auditorium of the Veterinary College, Bikaner, in which all aspects of the soil project were discussed. Apart from representatives from the University of Agriculture and Animal Sciences, representatives of five institutes of ICAR also participated. As per a decision at the workshop, technical information was then made available to the farmers by organizing seminars in all villages.

POSITIVE RESULTS

With the help of the second component of this initiative, studies will be done to ascertain the difference in production and income in traditional farming vis-a-vs farming done under the supervision of agricultural experts. If the pilot project is helpful, then, it would be applied in the whole district.

Overall, the farmers are getting the benefit of the innovations being introduced in the district, giving a much-needed direction and bringing welcome changes in their lives by increasing their income.


Indian Masterminds Stories
Join our WhatsApp Channel
ADVERTISEMENT
ADVERTISEMENT
Related Stories
ADVERTISEMENT
ADVERTISEMENT
NEWS
NHPC Vigilance Awareness Week
NHPC Inaugurates Vigilance Awareness Week 2026 Under ‘Probity for Prosperity’ Theme
MRPL Vigilance Awareness Week
MRPL Inaugurates Vigilance Awareness Week 2026, Emphasises Integrity and Transparency
Uttarakhand Officers VRS
Why Are IAS, IPS and IFS Officers Opting for VRS in Uttarakhand? 3 Forest Officers Seek Early Retirement in Three Years
PNB Housing Finanace
PNB Housing Finance Q2 FY27 Results: Net Profit Rises 6% to ₹617 Crore, AUM Grows 17%
BPCL
BPCL Wins CHT Innovation Award 2025–26 for CLRTO Technology at ETM-2026
GAIL PSU
GAIL India to Invest $63 Million in Ratnagiri LNG Terminal Heating Unit by June 2027 
MCL E-Waste Management Campaign
Mahanadi Coalfields Organises Street Plays to Promote E-Waste Management Under Special Campaign 6
HAL_resized
HAL Appoints P B Rangarao as Director (Operations) Effective October 28, 2026
ADVERTISEMENT
ADVERTISEMENT
Videos
Five years after Kargil, India sent its cricketing heroes to Pakistan where terrorism posed a deadly threat. The man guarding them, former Special Director of Intelligence Bureau, Mr. Yashovardhan Azad, reveals what all went behind the scenes during that crucial tour. 
Trust No One, Said His Instinct in Pakistan
Gajendra Singh Shekhawat
How India Plans to Boost Tourism, Create Jobs and Ease Overcrowding : Gajendra Singh Shekhawat on the Road to 2047
Dr Saket Badola IFS
Beyond Tigers and Safaris: How Corbett Literature Festival Wants to Change the Conservation Conversation
ADVERTISEMENT
UPSC Stories
IA&AS Lokesh Datal
‘Dreams Don’t Change Lives, Daily Habits Do’: IA&AS Officer Lokesh Datal on UPSC and Discipline
IA&AS officer Lokesh Datal shares his UPSC journey, clearing the exam in his fourth attempt, building...
Mavis tak
From Dropping Out of School to Becoming an IPS Officer : How a Father’s Unwavering Support Helped Mavis Tak Achieve Success
For Mavis Tak, becoming an IPS officer once seemed like a distant dream. Despite financial struggles...
Bhikan Rojekar UPSC
He missed MBBS by 1 mark in 2016; Maharashtra’s Bhikan Rojekar secures UPSC AIR 812
Bhikan Rojekar secured AIR 812 in UPSC CSE 2025 in his third attempt. Read how the son of a farm labourer...
CSR NEWS
nalco
NALCO Foundation Signs MoU to Sponsor 21 Odisha Youths for Three-Year Nursing Diploma 
The three-year nursing course will support youths from villages near NALCO’s Anugul and Koraput complexes,...
NALCO Nursing Education Initiative
NALCO Foundation Signs MoU to Sponsor 40 Odisha Youths for Three-Year Nursing Diploma Course
The initiative will support GNM nursing education for youths from villages near NALCO’s Angul and Koraput...
MCL CSR Projects
MCL Signs Two MoUs with Sambalpur Administration, Invests ₹1.51 Crore in CSR Projects
The initiatives will provide one-year nutritional support to 1,100 TB patients and install solar streetlights...
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
Latest
NHPC Vigilance Awareness Week
NHPC Inaugurates Vigilance Awareness Week 2026 Under ‘Probity for Prosperity’ Theme
Cabinet Secretary T.V. Somanathan Lists 12 Types of Bureaucrats, Targets File Throwers, File Sitters and Workplace Misconduct
When Bureaucrats Become the Bottleneck: Cabinet Secretary’s 12 Types Expose Office Woes
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
Videos
Five years after Kargil, India sent its cricketing heroes to Pakistan where terrorism posed a deadly threat. The man guarding them, former Special Director of Intelligence Bureau, Mr. Yashovardhan Azad, reveals what all went behind the scenes during that crucial tour. 
Gajendra Singh Shekhawat
Dr Saket Badola IFS
ADVERTISEMENT
ADVERTISEMENT