https://indianmasterminds.com

ADVERTISEMENT
ADVERTISEMENT

A Campaign For the Little Ones

Initiating the aptly named ‘Ladesar’ campaign in the Nagaur district of Rajasthan, the Collector Dr Jitendra Kumar Soni aims to boost the immunity of the kids in case they become the target of Covid 19’s third wave which could be round the corner.
Indian Masterminds Stories

Keeping in view the possible third wave of Covid 19, and the fear that this time round children could be its main target, the Nagaur district of Rajasthan has started taking pre-emptive measures.

The campaign was launched by DC Dr. Jitendra Soni on 27th May 2021

It is speculated that the third wave would brutally impact children with weak immunity. To build immunity, good nutrition is required. This has prompted the authorities to kick-start ‘Ladesar’ campaign in Nagaur district of Rajasthan. The word ladesar stands for little ones. The brain behind this noble initiative is   the District Collector Dr. Jitendra Kumar Soni. 

Dr. JK Soni, DC, Nagaur, Rajasthan

In a conversation with Indian Masterminds, Dr Soni said, “ Poor nutrition leads to weak health & immunity. It is the reason behind every illness, and covid is not different. If we want to win the battle against this disease, boosting the immunity is our only weapon. Since kids are speculated to be most affected in the third wave, we need to focus on their nutrition to keep them safe from the virus. Besides that, fighting malnutrition is also one of Sustainable Development Goals by United Nation. So, our team has started ‘Ladesar’ to fight malnourishment in the kids”. 

Health screening of children

The motive behind the ‘Ladesar’ campaign is to keep the little ones healthy and safe. So Mr. Soni’s team has been working on a plan which mainly included two steps. Firstly, to identify the children who are malnourished or the adolescent girls who are anemic. And then to aid them with proper food, so that they become healthy. 

It may sound easy but it wasn’t easy to implement. Therefore, to achieve its objectives, Dr Soni’s team roped in medical & health officers, education department and Integrated Child Development officers to carry out the campaign.

Around 3300 team-members at Aganwadi level was formed for health and nutrition screening of the children. To coordinate between the teams and the district administration, Mr. Durga Singh Udawat, who is a Child Development Project Officer in Nagaur, was appointed as the nodal officer for the campaign. 

“After the formation of team, a video conference was organized for the members’ training. We could not meet personally due to the pandemic. Our collector chaired the whole session virtually, in which the team members were trained about how to measure the health status of children as well as the reporting system. Each different team was headed by the Gram Panchayat level officer who is generally the principle of secondary or senior secondary school”, said Mr. Singh. 

Before the screening, the administration also ensured that every team was loaded with proper equipment to measure the health status like the weighing scale, mid-upper arm circumference tape and hemoglobin meter. Various people came forward to donate the equipment required for these.

More than eight lakh kids screened 

The door-to -door screening started on 27th May 2021 and went till 21st June 2021. During this period around 8.5 lakh children were tested in which 2049 anemic girls were identified. 4010 children were found to be in malnourished category and 144 were in danger zone. The last group of children was immediately sent to the Nutritional Rehabilitation Centre in Nagaur. 

After identifying the kids with poor immunization came the second step of the campaign. “We had to work for the proper nutrition. With the suggestion from the child specialist and nutritionists,  a ‘Ladesar Potion (nutrition) kit’ was made which included four types of lentils & rice for ‘khichdi’ and soyabeans, jaggery, soaked black chickpeas and peanuts for snacking. We provided this to every guardian whose children were identified and told them to give this food to them for one month. We also ensured that only the children in need were getting the food. Along with the kit, we also provided vitamin and iron folic acid tablets to the anemic girls”, said Mr. Singh. 

2049 girls with anemia were identified during the survey and were given iron and vitamin tablets

All the block level officers like SDMs and BDOs not only just cross-checked the screened children but also ensuring that they were getting proper food. The district collector has also ordered for `three time follow-up’ to ensure that all the children are healthy. First phase of follow-up was conducted between 1st to 7th July and other two will be conducted in the first week of August and September. 

Promising results of the `Ladesar’ campaign emerged after the first follow-up. As many 315 girls have recovered properly from anemia and 687 children out of 4010 malnourished are in healthy category. Twelve out of 144 in the danger zone have also recovered fully while 79 have now moved to less-dangerous yellow zone in nourishment category. 

The district administration is hopeful that the all children of Nagaur will be soon healthy enough to ward off the deadly virus.


Indian Masterminds Stories
ADVERTISEMENT
ADVERTISEMENT
Related Stories
ADVERTISEMENT
ADVERTISEMENT
NEWS
Jharkhand Education Project Council 1
Jharkhand Education Project Council Holds Job Fair for 450 Vocational Students in Kanke
Gyanendra Pratap (GP) Singh ips
CRPF DG Gyanendra Pratap Singh Reviews Anti-Maoist Operations in Jharkhand, Targets Complete Elimination by March 2026
Madhya Pradesh to Open Medical Colleges
Madhya Pradesh to Open Medical Colleges in Every District; 4 New Colleges on PPP Model to Boost Healthcare Access
NTPC
NTPC Charts 244 GW Growth by 2037 with ₹7 Lakh Crore Investment to Strengthen India’s Energy Security
BPCL_resized
BPCL Approves Joint Venture with Coal India for Maharashtra Coal Gasification Project to Boost Energy Security
BEL Tactical Communication System
PESB Opens Applications for Bharat Electronics Limited Director (HR) Post; Deadline January 8, 2026
IFS Nagesh Singh
Who is IFS Nagesh Singh? Senior Diplomat Appointed as India’s Next High Commissioner to Australia
nlcil
NLC India Limited Wins 3 National PR Awards for Excellence in Communication, Transparency, and Annual Reporting
ADVERTISEMENT
ADVERTISEMENT
Videos
Shakeel Maqbool
When Numbers Guide Governance: The Story of ICAS Officer Shakeel Maqbool
Kamal Nayan
Listening To Music Ad Nauseum After Fighting Criminals In Jharkhand 
Kamal Nayan Choubey IPS
How Armed Maoist Guerillas Lost Battle Against The Government
ADVERTISEMENT
UPSC Stories
Dr Anjali Garg IAS UPSC Success Story
How Dr Anjali Garg Turned Medical Experience into Administrative Impact
Dr Anjali Garg’s journey from MBBS to IAS shows how medical experience, empathy, and public health exposure...
Mona Dangi MPPSC 23
“Hello, Mom… You Are Now the Mother of a Deputy Collector!" – The Inspiring Tale of Mona Dangi Who Gave Her Plans a Perfect End
From a small town in Ashoknagar, Mona Dangi achieved MPPSC Rank 12, becoming Deputy Collector, inspiring...
sjdhsdsjdhsjd
8 Years, 7 Attempts, 1 Dream: How Yogendra Nirmalkar Overcame Failures with Grit & Perseverance to Finally Crack CGPSC
Yogendra Nirmalkar cracked CGPSC after 8 years and 7 attempts, demonstrating remarkable grit, perseverance,...
Social Media
elephant rescue Karnataka
Heroic Karnataka Elephant Rescue: How a 28-Hour “Impossible Mission” Became a Triumph of Wildlife Care, IFS Parveen Kaswan Shares Video
A trapped elephant was rescued after 28 hours in Karnataka through a massive, expertly coordinated Forest...
IFS leaf-whistling viral video
IFS Officer Shares Video of Tiger Reserve Guide’s Leaf-Whistling Talent, Internet Tries to Guess the Tune
Jaldapara National Park Guide Shows Extraordinary Leaf-Whistling Skills, Goes Viral
Shalabh Sinha IPS Singing
Who is IPS Shalabh Sinha? The Bastar SP Whose Kishore Kumar Rendition Took Social Media by Storm
IPS officer Mr. Shalabh Sinha’s soulful performance of “Rimjhim Gire Sawan” at Dalpat Sagar goes viral,...
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
Latest
Jharkhand Education Project Council 1
Jharkhand Education Project Council Holds Job Fair for 450 Vocational Students in Kanke
Gyanendra Pratap (GP) Singh ips
CRPF DG Gyanendra Pratap Singh Reviews Anti-Maoist Operations in Jharkhand, Targets Complete Elimination by March 2026
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
Videos
Shakeel Maqbool
Kamal Nayan
Kamal Nayan Choubey IPS
ADVERTISEMENT
ADVERTISEMENT