Skip to main content

https://indianmasterminds.com

ADVERTISEMENT
ADVERTISEMENT

IRS Officer Neetika Vilash’s ‘Peepli Live’ Inspiration

IRS Neetika Vilash's journey from fashion designer to IRS officer inspires with its narrative of passion, perseverance, and purpose-driven transformation.
Indian Masterminds Stories

Where tradition often dictates the path of young minds, one woman’s journey defied expectations and broke barriers. Despite her father’s desire for her to follow in his engineering footsteps, she chose to carve out her own destiny in the world of fashion and design. This is the story of IRS Neetika Vilash who started as a fashion designer and graphic artist, only to be driven by a powerful movie to serve her nation in a different capacity. 

In an insightful conversation with Indian Masterminds Ms. Vilash shared details about her journey from fashion designer to the corridors of power. 

Early Life and Education

Hailing from Lucknow, she completed her schooling at CMS. With a strong aptitude for mathematics and computers, she consistently achieved high marks, scoring in the 90th percentile. Her father, an engineer, naturally expected her to pursue a similar path. However, her adventurous spirit and desire to do something different led her to fashion design. “It was definitely a shock to him, as he always wanted me to pursue engineering. Back then, fashion design wasn’t a lucrative career. But I was admant,” Ms. Vilash shared. 

Passion for Fashion

Her journey in fashion began at Amity School of Fashion and Technology, where she not only excelled academically but also earned a gold medal and a scholarship for her meritorious performance. Her passion for design did not stop there; she went on to complete her master’s in communication design from NIFT Delhi and topped an examination at Pearl Academy of Fashion, one of India’s premier institutions.

Turning Point

While she was deeply immersed in the creative world of fashion, a movie changed the course of her life. “Peepli Live,” a film highlighting the issue of farmers’ suicides, struck a chord with her. “This movie made me realize how disconnected I was from the real world. I was unable to sleep for three nights,” she shared with Indian Masterminds. This epiphany was further reinforced when she read about an IAS officer who used design to solve real-world problems by developing raised hand pumps for flood-affected villages.

A New Direction

Motivated by this newfound purpose, she decided to attempt the UPSC exam. Balancing her work as a book designer at Penguin Books and her UPSC preparation, she sought guidance from a faculty member, Mr. Alok Jha, who recognized her potential. “He told me that I can clear UPSC easily and that all I have to do is leave my job and focus on preparation.” His encouragement gave her the confidence to leave her job and focus entirely on her preparation.

Journey to Success

The path was not easy. Her first attempt did not yield the desired results. With a practical timeline and a backup plan in mind, she continued her efforts. In her second attempt, she cleared the prelims, and by her third attempt, she had made it to the interview stage and secured a position in the Indian Revenue Service. “As soon as my father heard the news, he booked the next flight to Delhi, hugged me, cried 5 times, and said you made us proud,” IRS Neetika Vilash shared with a smile.

Balancing Roles

As a Deputy Commissioner of Income Tax in Pune, she has utilized her design skills to improve her office environment and streamline operations. Her ability to find solutions and her technological prowess have made significant impacts in her professional role. Balancing her demanding job with motherhood, she said, “My husband and I have divided our duties 50-50 and manage the work accordingly.”

Message to Aspirants

Her journey offers valuable insights for UPSC aspirants. She emphasizes the importance of passion, practicality, and self-belief. “Have a plan B,” she advises, acknowledging the low success rate of the exam. 

From fashion designer to IRS officer, her journey is a compelling narrative of following one’s heart, overcoming obstacles, and finding a purpose that transcends personal ambition. Her story inspires not only future civil servants but also anyone who dares to dream beyond the conventional paths laid out before them.


Indian Masterminds Stories
Join our WhatsApp Channel
ADVERTISEMENT
ADVERTISEMENT
Related Stories
ADVERTISEMENT
ADVERTISEMENT
NEWS
Meet Senior IFS Muanpuii Saiawi, Concurrently Accredited as India’s High Commissioner to Vanuatu, 5th Posting in a Fortnight
Meet Senior IFS Muanpuii Saiawi, Concurrently Accredited as India’s High Commissioner to Vanuatu, 5th Posting in a Fortnight
Sehore Power Transformer Unit 1-900x550
Madhya Pradesh: Sehore Transformers Set to Power Global Markets as New ₹-Scale Unit Begins Production
Jharkhand Plans New Satellite Townships-900x550
Jharkhand Plans New Satellite Townships as Ranchi Smart City Expansion Gets Push
IRS
From Chennai Customs to CBIC Commissioner: 2008-Batch IRS Officer N. Shankarnarayanan Rises
-sugarcane bihar-900x550
Bihar Sets March 2027 Target for New Sugar Mills in Nawada, Motipur and Sasamusa
Bihar’s Operation Talaash
Bihar’s Operation Talaash Traces 3,359 Missing Children, Matches 2,787 on Portal
Tripura Sends 18 MT of Organic Rice to Austria
Tripura Sends 18 MT of Organic Rice to Austria and Netherlands, Opening Global Markets for Farmers
NHAI
NHAI Announces Green Highways Excellence Awards 2026 Winners for Sustainable Plantation Practices 
ADVERTISEMENT
ADVERTISEMENT
Videos
Keshav kumar
From Police Officer to Forensic Pioneer: How Dr Keshav Kumar Made Science a Weapon Against Crime
ChatGPT Image Aug 20, 2026, 05_46_21 PM
How IPS Officer Keshav Kumar Used Forensics to Crack Gujarat’s Lion Poaching Case
Shakeel Ahmad Ganie IRS Interview
‘My Path Has Not Been Straight’: Shakeel Ahmad Ganie’s Journey to the IRS
ADVERTISEMENT
UPSC Stories
Abhishek Parmar
NDA Failures, CAPF Setbacks, Then AIR 248:How Abhishek Parmar Overcame Years of Exam Setbacks
Abhishek Parmar became the third generation of his family to enter uniformed service after overcoming...
Naveen Kumar Saini UPSC CAPF
After 3 NDA Attempts and a 7-Mark Miss, Naveen Kumar Saini Gets AIR 7 in UPSC CAPF 2025
Naveen Kumar Saini secured AIR 7 in UPSC CAPF 2025 after multiple NDA and SSB failures and missing CAPF...
Pankaj Kamboj
Father Died, Family Turned to Farming: How Pankaj Kamboj Fought His Way to CAPF
After losing his father at 14 and helping his family survive through farming, Pankaj Kamboj turned repeated...
CSR NEWS
BPCL Pragati CSR
BPCL’s CSR Initiative Pragati Trains 10,000 Mechanics Across 22 States and 2 Union Territories 
The programme, implemented with ASDC, equips two-wheeler and four-wheeler mechanics with BS6 technology,...
nbcc
NBCC Wins ‘Champion Emerging’ Award at EXCEED CSR Awards 2026 for Hanle Ambulance Initiative
The Navratna PSU was recognised for procuring an ambulance for Hanle, Leh, strengthening emergency healthcare...
bel
BEL Lays Foundation Stone for Modern Crematorium at Lucknow Cantonment Under CSR Initiative
Rajnath Singh, Yogi Adityanath and BEL CMD Manoj Jain Attend Ceremony; Facility Aims to Provide Dignified...
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
Latest
Meet Senior IFS Muanpuii Saiawi, Concurrently Accredited as India’s High Commissioner to Vanuatu, 5th Posting in a Fortnight
Meet Senior IFS Muanpuii Saiawi, Concurrently Accredited as India’s High Commissioner to Vanuatu, 5th Posting in a Fortnight
Sehore Power Transformer Unit 1-900x550
Madhya Pradesh: Sehore Transformers Set to Power Global Markets as New ₹-Scale Unit Begins Production
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
Videos
Keshav kumar
ChatGPT Image Aug 20, 2026, 05_46_21 PM
Shakeel Ahmad Ganie IRS Interview
ADVERTISEMENT
ADVERTISEMENT