https://indianmasterminds.com

ADVERTISEMENT
ADVERTISEMENT

GAIL’s ‘Hawa Badlo’ Wins Afaqs! Marketers Excellence Award for Best Content Marketing Campaign – Details Inside

Award Recognizes Campaign’s Powerful Messaging on Clean Air and Sustainable Living. Back-to-Back Wins for GAIL’s ‘Hawa Badlo’ as it Earns Afaqs! and vIDEA 2025 Recognition.
Indian Masterminds Stories

New Delhi: GAIL (India) Limited is proud to announce that its flagship environmental awareness initiative, ‘Hawa Badlo’, has been conferred with the prestigious Afaqs! Marketers Excellence Award in the category of ‘Best Content Marketing Campaign – Content’. The award underscores the campaign’s compelling storytelling, meaningful public engagement, and steadfast commitment to raising awareness on clean air and environmental sustainability.

The award was presented at a ceremony held at The Westin, Goregaon, Mumbai, and marks another important achievement in the ongoing journey of the Hawa Badlo campaign.

Campaign Garnering National Recognition for Impactful Storytelling
The Afaqs! award comes on the heels of another recent accolade – ‘Hawa Badlo: Reconnect To Roots’ was honored at vIDEA 2025 – The Video Media Awards & Summit, held in Gurgaon. These consecutive recognitions highlight the campaign’s growing influence in shaping public discourse around sustainable practices and environmental consciousness.

‘Reconnect To Roots’: A Call to Revive India’s Ecological Heritage
The ‘Reconnect To Roots’ extension of the Hawa Badlo campaign offers a powerful message: that India’s age-old traditions hold the key to addressing modern environmental crises.

The campaign urges citizens to reconnect with India’s rich ecological legacy by embracing-

  • Organic living
  • Recycling and upcycling
  • Waste minimisation
  • Strengthening local economies
  • Environmentally responsible lifestyles

By showcasing these values, the campaign not only educates but also empowers individuals to adopt practices rooted in India’s traditional wisdom.

Yoga as a Metaphor for Harmony Between Self and Environment
One of the campaign’s central themes is yoga, which symbolizes unity between the individual and nature. Derived from the Sanskrit root “yuj”, meaning “to unite,” yoga is portrayed not merely as a physical exercise, but as a philosophy of mindful and sustainable living. This alignment between ancient practices and modern environmental needs reinforces the Hawa Badlo message of balance, awareness, and responsibility.

An Ongoing Commitment to Environmental Change
The back-to-back accolades reflect the consistency and credibility of the Hawa Badlo campaign in driving environmental advocacy. GAIL’s initiative continues to inspire, inform, and ignite action among citizens by blending cultural pride with ecological responsibility.

Through creative storytelling and deeply rooted messaging, ‘Hawa Badlo’ stands as a leading example of content marketing that drives real-world impact.


Indian Masterminds Stories
ADVERTISEMENT
ADVERTISEMENT
Related Stories
ADVERTISEMENT
ADVERTISEMENT
NEWS
Screenshot 2025-07-06 092240
Global Firefly Count Begins with India’s Lead: Conservation Policy in the Works - Details Inside
Raj DGP
Rajasthan: New DGP Rajeev Sharma Aims to Make Rajasthan a Model for Policing in India – Know His Future Plans for Policing in State
Leopard Threat on Kanwar Yatra
UP: Leopard Threat Looms Over Kanwar Yatra in Bijnor; Administration Steps Up Vigil with Drones and Patrolling
Ladli Behna Yojana Housing
Ladli Behna Yojana: 1.30 Crore Urban Beneficiaries to Receive Houses Alongside Financial Aid, Announces MP CM Mohan Yadav
Mohan Yadav
Rs 8,682 MSP for Moong: CM Dr Mohan Yadav Requests 40% Procurement Amid Surge in Cultivation
Gwalior Chambal development pic
MP CM Mohan Yadav Flags Off Rs265 Cr Projects, Inaugurates ISBT & Sports Complex; Gwalior-Chambal Set to Become Powerhouse of Progress
Tribhuvan Sahkari University Anand
Tribhuvan Sahkari University Foundation Stone Laid by Amit Shah and Bhupendra Patel in Anand, Empower India’s 30 Crore Cooperative Workers
Mohan Yadav CM MP
MP Govt Committed to 27% OBC Reservation: CM Mohan Yadav Reaffirms Stand Based on Factual Data
ADVERTISEMENT
ADVERTISEMENT
Videos
WhatsApp Image 2025-07-03 at 13.33
IRS Sanjay Bahadur: The Officer With a Pen That Bites | Video Interview
Inderjit Singh Air India
Is Air India Carrying The Burden of Split Before Privatisation?
Ex IRS C Rajendiran
Ex-IRS Officer C. Rajendiran Illuminates Thirukkural’s Timeless Wisdom in Exclusive Interview
ADVERTISEMENT
UPSC Stories
IAS SHWETA BHARTI Bihar
From Wipro to Civil Services: How Bihar's IAS Shweta Bharti Juggled a BPSC Job While Preparing for UPSC
IAS Shweta Bharti, from rural Bihar, balanced a full-time job and UPSC prep with discipline, cracked...
IPS Deepak Meghani
Deepak Meghani, IPS: A Journey of Focus, Failure, and Quiet Discipline
A passionate writer, he has authored several books in Gujarati, ranging from exam strategy guides to...
Sanish Kumar Singh
“If you want it badly enough, you’ll find a way,” Sanish Kumar Singh AIR 8, UPSC IFS 2024 
The real interview, he says, was much more humane. “The board was conversational. The chairman opened...
Social Media
PV Sindhu
PV Sindhu’s Visit to NADT Turns into a Wholesome Tribute to Legacy—and ‘Moolchandj
The Olympic champion shared nostalgic memories, met aspiring IRS officers, and sparked viral laughter...
Shailaja Chandra
“Nanis & Dadis Have a Brain”: Former IAS Officer Shailaja Chandra Weighs in on 1970s vs 2025 Life Debate - “This Generation Has It Better”
Responding to Viral Post on Middle-Class Struggles, Ex-Bureaucrat Offers Candid Reflection on Then and...
Tigress Arrowhead
The End of an Era: A Queen Falls - Ranthambore’s Iconic Tigress Arrowhead (T-84) Passes Away at 14, Hours After Daughter’s Relocation
Ranthambore mourns the loss of one of its fiercest and most beloved tigers, Arrowhead, the granddaughter...
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
Latest
IAS SHWETA BHARTI Bihar
From Wipro to Civil Services: How Bihar's IAS Shweta Bharti Juggled a BPSC Job While Preparing for UPSC
Screenshot 2025-07-06 092240
Global Firefly Count Begins with India’s Lead: Conservation Policy in the Works - Details Inside
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
Videos
WhatsApp Image 2025-07-03 at 13.33
Inderjit Singh Air India
Ex IRS C Rajendiran
ADVERTISEMENT
ADVERTISEMENT