Lucknow: Yogi Adityanath on Tuesday launched Nivesh Mitra 3.0, the upgraded single-window investment portal of Uttar Pradesh, positioning the state as one of the country’s most stable and reliable destinations for industrial investment amid global economic uncertainty.
Launching the digital platform in Lucknow, the Chief Minister said Uttar Pradesh has transformed over the last nine years through transparent governance, strict law and order, improved connectivity and an industry-friendly policy framework.
He said that investors who once hesitated to enter the state are now actively choosing Uttar Pradesh for expansion, helping it emerge as a major economic and industrial hub.
‘UP Is Safe, Stable and Ready for Scalable Business’
Addressing industrial stakeholders, Yogi Adityanath said that while many parts of the world continue to face instability because of wars and economic uncertainty, Uttar Pradesh now offers a predictable business environment.
According to him, the state provides all core conditions investors seek: safety, policy stability, strong market size, skilled youth and seamless connectivity.
He said Uttar Pradesh now offers a favourable ecosystem for scalable business models and long-term industrial growth.
Nivesh Mitra 3.0 Designed as Integrated Investor Interface
The upgraded investment portal has been developed as a fully integrated digital approval platform.
Under Nivesh Mitra 3.0, more than 530 services from over 43 departments have been consolidated into fewer than 200 simplified digital services.
The system includes:
- PAN-based single user identity
- Dynamic common application form
- AI chatbot support
- Real-time application tracking
- Automated alerts
- Full digital approval monitoring
The portal has also been integrated with national and state digital systems including NSWS, IGRS and GIS-based land bank infrastructure.
Officials say this creates a more predictable and intervention-free approval environment for investors.
Industrial Incentives Distributed to 85 Projects
During the event, the state government distributed incentives worth ₹2,781.12 crore to 85 industrial projects.
These projects span multiple sectors including manufacturing, automobiles, cement, bioplastics, iron and steel, food processing and electronics.
Among the allocations:
₹73 crore was distributed to four IT and electronics projects, while ₹20 crore was allocated to ten food processing units.
The incentive distribution is being positioned as a direct push for faster industrial grounding.
45 Companies Receive Incentives, 62 Get Letters of Comfort
The Chief Minister said the distribution of incentives to 45 companies and issuance of Letters of Comfort to 62 companies during the Navratri programme marks an important industrial milestone.
According to the government, these proposals together represent nearly ₹50,000 crore in proposed investment.
Officials estimate that these projects could generate employment for nearly 50,000 young people.
State Pushes Faster Grounding After MoUs
Yogi Adityanath said that signing MoUs alone is not sufficient and the government is focused on ensuring rapid ground implementation.
He assured investors that administrative bottlenecks will be resolved quickly and that the state remains committed to converting investment proposals into operational units.
According to him, investor trust is the most important strength behind Uttar Pradesh’s development journey.
Land Use Conversion Simplified for Investors
A major reform announced during the event concerns land approvals.
The government has removed the earlier complex land-use conversion process under Section 80.
Under the revised approach, once a project map is approved under the master plan, land-use approval will automatically be treated as granted.
The Chief Minister said this removes a major procedural barrier for industrial investors.
From 16 LoCs to 3,367 in Nine Years
Highlighting the change in industrial momentum, Yogi said only 16 Letters of Comfort were issued between 2012 and 2017.
In contrast, 3,367 LoCs have been issued in the last nine years.
The government presented this as evidence of sharply increased investor engagement.
Law and Order Positioned as Core Investment Strength
The Chief Minister strongly linked investment growth with law and order reforms.
He recalled that before 2017, many investors openly narrated poor experiences in the state and were unwilling to return.
According to him, this led to the adoption of a strict zero-tolerance policy against organised crime and mafia influence.
He said the policy remains non-negotiable even today and forms the backbone of the state’s industrial credibility.
Warning Against Disruption in Industrial Operations
The Chief Minister also warned against any disruption to industrial activity.
He said if any group attempts to obstruct industries in the name of trade unions or other pressures, strict action will follow immediately.
He reiterated that no criminal or mafia-linked interference in industrial activity will be tolerated.
Investment Narrative Central to UP Growth Strategy
With Nivesh Mitra 3.0, Uttar Pradesh is attempting to deepen its ease-of-doing-business framework through digitised approvals and faster administrative response.
The state government is positioning digital governance, legal certainty and infrastructure readiness as the next phase of industrial expansion.
