IndianOil has launched its official brand mascot ‘IndianOil Rhino’ on 1st September 2021 during the 62nd IndianOil Day celebrations.
IndianOil has been prioritizing the core value of ‘Care’ in every action, and through the choice mascot, the Corporation has committed itself to adopt the cause of the Great Indian Rhino and create awareness about this majestic dweller of Indian forests.
The mascot was launched officially by Mr. S M Vaidya, Chairman, IndianOil. In the words of Mr. Vaidya, “The Great Indian Single Horned Rhino is an exquisite combination of strength, power and agility. More importantly, its identity is rooted in its Indianness, making it the perfect storyteller for brand IndianOil. This Rhino is also a critical cog in the ecology to which it belongs, and its continued well-being is crucial for the sustenance of the ecological chain.”
