In a bid to realise Chief Minister Mr. Yogi Adityanath’s vision of transforming Uttar Pradesh into a $1 trillion economy, the state’s investment promotion agency Invest UP has strategically aligned itself with the global China+1 strategy to attract multinational manufacturers seeking alternatives to China.
Global Supply Chain Realignment Brings Opportunity
Amid escalating geopolitical tensions and a significant realignment in global supply chains, Uttar Pradesh is positioning itself as a competitive and reliable manufacturing hub. State authorities believe UP can rival Vietnam and Bangladesh in attracting high-value manufacturing investments, leveraging its large workforce, policy reforms, and infrastructure development.
Global Outreach Through Roadshows and B2G Dialogues
To capitalise on this opportunity, Invest UP is conducting international roadshows, roundtable conferences, and strategic business dialogues in global investment hotspots such as the United States, United Kingdom, and Europe. The campaign includes high-level business-to-government (B2G) meetings in key cities like New York, San Francisco, Los Angeles, London, Paris, Frankfurt, Milan, Amsterdam, and Birmingham.
Collaborations with Embassies and Industry Bodies
These global outreach efforts are being organised in close partnership with Indian embassies abroad and leading business organisations including the US-India Business Council (USIBC), Confederation of Indian Industry (CII), and Federation of Indian Chambers of Commerce and Industry (FICCI). The aim is to showcase Uttar Pradesh’s investment-friendly ecosystem, industrial infrastructure, and regional capabilities to global supply chain leaders and Fortune 500 companies.
Uttar Pradesh as a Global Industrial Power
The initiative reflects the state’s long-term industrial roadmap under Mr. Yogi Adityanath’s leadership, focused on enhancing ease of doing business, expanding logistics and connectivity infrastructure, and integrating UP into global value chains. With a proactive approach and international partnerships, Uttar Pradesh aims to emerge not just as a national manufacturing leader but a globally trusted industrial powerhouse.
