Patna: Union Bank of India has signed a Memorandum of Understanding (MoU) with the Bihar Rural Livelihoods Promotion Society (JEEViKA), under the Rural Development Department, Government of Bihar, to improve access to credit for Self Help Groups (SHGs), Village Organisations (VOs) and Cluster Level Federations (CLFs) across the state.
The partnership aims to strengthen financial support for grassroots-level women-led community institutions and promote sustainable economic activities in rural areas.
Union Bank of India and JEEViKA Sign MoU
The collaboration will help channel institutional credit more effectively to community institutions working at the village and cluster levels.
The key beneficiaries of the partnership include:
- Self Help Groups (SHGs)
- Village Organisations (VOs)
- Cluster Level Federations (CLFs)
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Senior Officials Attend MoU Signing
The MoU signing ceremony was attended by senior officials from both organisations, including:
- Asheesh Pandey, Managing Director & CEO, Union Bank of India
- Himanshu Sharma, IAS, CEO, JEEViKA
- Other senior officials from Union Bank of India
Focus on Women-Led Rural Institutions
The partnership is aimed at improving access to formal credit for women-led community institutions that play an important role in rural livelihoods and community development.
By working closely with JEEViKA, Union Bank of India seeks to expand its rural reach and support sustainable economic activities at the village and cluster levels.
Supports Rural Financial Inclusion
The initiative aligns with Union Bank of India’s broader focus on strengthening its presence in rural markets and supporting government-led livelihood programmes.The collaboration is expected to improve financial access for grassroots institutions and contribute to stronger rural livelihoods and community-based economic development.
About Union Bank of India
Union Bank of India is a public sector bank providing banking and financial services across India, with a focus on financial inclusion, rural banking and credit delivery.
About JEEViKA
Bihar Rural Livelihoods Promotion Society (JEEViKA) functions under the Rural Development Department, Government of Bihar, and works to strengthen rural livelihoods through women-led Self Help Groups and community institutions.
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