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IRS Officer Crafts Jingle for Pune CGST’s GST Awareness Campaign

This initiative features two spots—one in Hindi and one in Marathi—tailored to reach a wide audience across the region.
Indian Masterminds Stories

IRS officer Anwesh, Joint Commissioner of Pune CGST-II, has crafted one of the jingles for an exciting new campaign launched by the Pune CGST team in collaboration with a radio FM company. The campaign aims to spread vital information about the importance of filing GST returns on time.

This initiative features two spots—one in Hindi and one in Marathi—tailored to reach a wide audience across the region. The jingles and spots emphasise the significance of timely GST return filing and the consequences of failing to comply. With IRS Anwesh’s creative jingle, the campaign adds a memorable musical element that engages listeners and reinforces the message.

Broadcast live on Radio FM, this initiative by CGST ensures that the message reaches business owners, tax professionals, and general listeners alike. The campaign makes use of radio, an effective medium to engage with the community, to encourage timely filing of GST returns and promote tax compliance.


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