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RRR : Reduce Reuse Recycle

Indian Masterminds Stories

Blockbuster movie RRR’s song Nattu-Nattu has own an Oscar and created history. Whole country is celebrating and amidst all the celebration Rewa Municipal Corporation has tried to use this to aware people about importance of waste management. Rewa Municipal Corporation has used the film title to spread message on Reduce ReUse and ReCycle.

Everyone is impressed by theirs creative and IAS officer Roopa Mishra is one of them. Ms. Mishra who is an IAS officer of Odisha cadre has the post from her twitter handle. She wrote “On a day when there is frenzied excitement all around for the #Oscars for #NattuNaatu and #TheElephantsWhisperers, I couldn’t help but notice the #RRR ( Reduce , Reuse, Recycle) messaging by Rewa Municipal Corporation”.

The tweet has become viral and got 100 of likes. Users are also commenting their views on waste management and sharing other creativity with RRR.

One user wrote, “But there are no reduce or waste minimisation policies implemented or supported on ground. In reality it’s produce,produce, produce then throw, throw , throw finally burn burn burn.”


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