https://indianmasterminds.com

ADVERTISEMENT
ADVERTISEMENT

Generating Employment for Rural Women Migrants

The ‘Employment Generation Program for women’ of the Cane Development Department proved to be a “Ray of hope” for the livelihood of rural women entrepreneurs during the Corona pandemic.
Indian Masterminds Stories

The unprecedented coronavirus pandemic snatched away the livelihood of millions of people from all walks of life. Among those who suffered the most have been the daily wage workers. With no savings, diminishing ration, and fast receding prospects of getting work in these days of extended lockdowns, life for them remained difficult throughout the pandemic.

During such a time, the Cane and Sugar Department has proved to be a blessing for rural women entrepreneurs of Uttar Pradesh. This it did by launching of ‘Women Employment Generation Programme’ under the ‘Mission Shakti’ campaign for the protection, honor, self-reliance, and income-earning of women and girls.

Commissioner of the department, IAS Sanjay Bhoosreddy, exclusively talked with Indian Masterminds in this regard.

Sugarcane fields of the department

SUGARCANE CULTIVATION BY THE WOMEN

For the migrant families who had to return to their villages during the Covid 19 pandemic, Mr. Bhoosreddy’s ‘Single Bud Chip Program’ proved to be a boon to the women of the family. Because now, they can work on the field and earn a proper income for themselves and their family.

The women belonging to these groups have been trained by the department to prepare the seedlings by the ‘single bud chip’ method. So far, 10.98 crore seedlings have been prepared by the women groups, out of which through the sale of 9.38 crore seedlings they have earned an income of Rs. 28 crores. An average income of Rs. 59,000 per woman entrepreneur in a season through Sugarcane nursery is expected. So far, about 9 lakh man-days of employment have been created under this program.

“We provided the women with the required machinery and equipment needed in the process and opened their bank accounts. I targeted about 1300 groups with 11-25 women in each group, a total of 13000 women, of all ages. With the success of the program, we decided of spreading our wings and therefore, formed 4000 groups and about 40,000-50,000 women were involved. Each self-help group has a president, vice president, and secretary. Now they do their work by themselves without any interference from any authority and earn their livelihood,” Mr. Bhoosreddy told Indian Masterminds.

Not only that, for the convenience of the women, the officer also installed an RO plant for portable water and a sanitary pad vending machine with an extra supply of pads for each and every group. “The sanitary pad vending machine is mechanical and not electrical so that the women can make use of it even when there is no electricity.” The machine has been installed in a place where it has access to only women and their infants.

Mr. Bhoosreddy with the leaders of self-help groups

PROVIDING A BETTER LIFE TO THOUSANDS OF WOMEN

Under the ‘Employment Generation Program for women’ campaign, 1,988 women self-help groups have been formed till now and 43,609 women entrepreneurs have been registered with Cane Development Councils. The single bud chip program is proving to be helpful in earning income for rural women entrepreneurs.

“About 26.82 lakh quintals of improved Cane seeds will be produced under this program. Initially, people showcased doubts about the campaign and were skeptical about the idea, but the women entrepreneurs proved me right,” said Mr Bhoosreddy.

The program has been a great success and its popularity is spreading like wildfire across the state so much that Chief Minister of Uttar Pradesh, Yogi Adityanath, on 8th March 2021 (Women’s Day) honored two diligent women from the self-help groups – Kusum from Bareilly and Manmeet from Ayodhya – with medals for their hardwork.

The women explaining their work to officers

EMPLOYING MEN THROUGH THE SAME

The rural women participating in the program and earning their livelihood have also started employing the men from their family into the work and they are paid accordingly.

In a conversation with Indian Masterminds, Kusum, a rural women entrepreneur from Bareilly stated, “Our men sit idly at home as there is no work because of the pandemic and we were daily wage earners. Therefore, at times, we, the women of self-help groups employ men from our families to work on the field and pay them their wage by the end of the day which is beneficial for them too.”

Men also participate on the field at times, to earn a minimal income

FULFILLING THEIR DREAMS

While Indian Masterminds was exclusively speaking with five different leaders/presidents of the self-help groups, we came across the fact that each group usually contains members from the same family and they work together to earn the income which is then distributed equally amongst everyone.

The groups contain people of all ages beginning from 12-13 to 60-65. They work hard the entire month and reap the fruits of their seeds as the month comes to an end.

Each woman has different dreams to fulfill and different tasks where they would like to invest their money. Someone wanted to get her house plastered, another wanted to buy competitive books for studies; someone wanted to produce vermicompost to keep away worms while another wished to buy good clothes for her children.

The department is helping the women in fulfilling their wishes

Mr. Bhoosreddy and the Cane and Sugar department are helping them in realizing their dreams and giving them a better life.


Indian Masterminds Stories
ADVERTISEMENT
ADVERTISEMENT
Related Stories
ADVERTISEMENT
ADVERTISEMENT
NEWS
India’s Missile Strikes on 11 Pakistani Airbases Forced Islamabad Into Panic: Ex-UK Envoy Reveals Secret Saudi Defense Pact
India’s Missile Strikes on 11 Pakistani Airbases Forced Islamabad Into Panic: Ex-UK Envoy Reveals Secret Saudi Defense Pact
Devendra Kumar Tiwari Alka Tiwari  IAS Jharkhand
First IAS Couple in India to Hold Both Chief Secretary & State Election Commissioner Posts Consecutively - Know This Powerful Pair
Policing, Trust, and Investment: Insights from IPF - Indian Masterminds
Indian Police Foundation Marks 10 Years, Discussion on How Policing Builds Investor Confidence
Madhya Pradesh football training
Mini Brazil to Germany: Vicharpur’s Young Footballers Get CM Mohan Yadav’s Blessings on Vijayadashami Week
bureaucracy news
Centre Announces Key Bureaucratic Appointments & Deputation Extensions: Neeraj Surendran, Arun G, Anand Mohan Among Key Names
PM Modi CM Nitish Kumar
Bihar Receives Rs. 10,219 Crore from Centre: A Festive Gift On Vijayadashami to Fuel Development & Welfare, Backed by GST Reforms
Chhattisgarh government
Chhattisgarh CM Charts Development Roadmap: Push for Capital Expenditure, Biometric Attendance, & Transparent Governance
Vishnu Deo Sai CM
Chhattisgarh Gets Rs. 3,462 Crore Boost from Modi Government: Here's How CM Sai Pledges To Spend It!
ADVERTISEMENT
ADVERTISEMENT
Videos
IFS Ravikant Meena UPSC IFS
Ravikant Meena on IFS Preparation, Optionals, and Life in Forest Service
Siddhartha Saxena UPSC CAPF
How Siddhartha Saxena Cracked UPSC CAPF AIR 326 Against All Odds
Dr. S.K
Technology Meets Ecology: IFS Dr S K Srivastava’s Game-Changing Innovations in Forest Management | Eco Warrior Awards 2025 Interview
ADVERTISEMENT
UPSC Stories
UPSC Chairman Ajay Kumar Live Interaction
From Cut-off Dates to Coaching & Reforms: UPSC Chairman Ajay Kumar Assures Aspirants of Fairness, Transparency & a Future-Ready UPSC | UPSC@100
A Century of Service: The UPSC’s Landmark Year Begins. Chairman Ajay Kumar on UPSC’s Centennial: “Merit,...
Giriraj Parihar MPPSC 2024
From Constable to Deputy Collector: Giriraj Parihar’s 9-Year MPPSC Journey | Farmer’s Son, Brother to Five Sisters
From a jail guard to MPPSC 2024 Rank 8, Giriraj Parihar’s nine-year journey of self-study, hard work,...
Ankit MPPSC 2024 Rank 3
From Village Dreams to Deputy Collector’s Chair: Meet Ankit, MPPSC Rank 3 Hindi Medium Topper
Ankit, a Hindi-medium aspirant from Balaghat, secured Rank 3 in MPPSC 2024 and became Deputy Collector...
Social Media
World Rhino Day India
On World Rhino Day, IFS Officer Parveen Kaswan Shares Rare Insights - India Now Hosts 80% of the World’s One-Horned Rhinos
September 22 Marks Global Call for Rhino Conservation; India Holds 80% of World’s Greater One-Horned...
Parag Madhukar Dhakate
Relentless Rains Wreak Havoc in Dehradun: IFS officer PM Dhakate Warns Citizens Amid Flash Floods
Cloudbursts in Dehradun triggered flash floods. IFS officer Dr. PM Dhakate warned citizens to stay indoors...
Forest Guard Tiger Encounter
Tigers Clash in the Wild as Forest Guards Capture Rare Footage , Retired IFS Mohan Pargaien Posts Viral Video
Retired IFS officer Mohan Pargaien shares viral video of three tigers brawling in Ramnagar, as forest...
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
Latest
India’s Missile Strikes on 11 Pakistani Airbases Forced Islamabad Into Panic: Ex-UK Envoy Reveals Secret Saudi Defense Pact
India’s Missile Strikes on 11 Pakistani Airbases Forced Islamabad Into Panic: Ex-UK Envoy Reveals Secret Saudi Defense Pact
Devendra Kumar Tiwari Alka Tiwari  IAS Jharkhand
First IAS Couple in India to Hold Both Chief Secretary & State Election Commissioner Posts Consecutively - Know This Powerful Pair
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
Videos
IFS Ravikant Meena UPSC IFS
Siddhartha Saxena UPSC CAPF
Dr. S.K
ADVERTISEMENT
ADVERTISEMENT